DESIGNER, FOUNDER OF LENA VERA
Alena is a driven entrepreneur, a creative designer, and an architecture school graduate with a passion for empowering women. While studying architecture at the University of Texas at Austin, Alena discovered a gap in the jewelry market: affordable, modern jewelry for the modern woman. After searching for months with no luck, Alena began sketching her own modern jewelry designs.
With her entrepreneurial spirit and love for modern fashion, Alena used her CAD software, her architecture model materials, and the campus laser cutter to create her first architecturally-inspired collection of jewelry in 2016. Alena created a unique brand of hand-crafted, one-of-a-kind acrylic accessories all from her college dorm room. Since then, Alena has relocated to Dallas, Texas and has created multiple collections of timeless, architecturally-inspired jewelry.